Ad Standards - Advertising Complaint Submission Form

Ad Standards' mandate is to build and maintain trust between consumers and the advertising industry. One of the ways in which Ad Standards accomplishes this is by administering the Canadian Code of Advertising Standards (Code). The Code sets the criteria for truthful, fair, and accurate advertising in Canada and forms the basis by which to review complaints from members of the public about advertising content.
First Name:  
Last Name: 
Postal Code:    

Under our procedure your complaint will be forwarded verbatim to the advertiser and may also be forwarded, when applicable, to other organizations better suited to treat your complaint, such as Health Canada.

Do you wish Ad Standards to share your name and contact information together with your complaint?

Information about the advertisement
Brand/company name
Category of product/service
When did you see/hear the ad?
Type of advertisement:  
Specific media type:  

Please describe your concern with the advertisement:  
Upload documents related to your complaint, if applicable
Complaint File Attachment(s)

By using this site and submitting my complaint, I agree to the Privacy Policy and Terms of Use.  

Confidentiality Note: Please note that your complaint and all correspondence between you and Ad Standards about the complaint is confidential and may not be made public. Ad Standards cannot accept or proceed with a complaint if confidentiality is not maintained by the complainant.